Brand & Trade Marketing Manager – FMCG

Gqeberha, South AfricaFull-timeSeniorOn-sitePosted 6 Nov 2026

Job Overview

Hire Resolve is recruiting a Brand & Trade Marketing Manager for an established, fast-growing FMCG sales and distribution company, office-based in Port Elizabeth/Gqeberha (ref 210385; apply before 30 November 2026). The client offers a highly competitive salary based on experience.

This hands-on role owns brand positioning, trade marketing, retail execution and new-brand launches, translating brand strategy into promotions, merchandising, POS and in-store activations that deliver measurable sell-out growth, with national travel to retailer head offices, distributors and launches.

Key Responsibilities

• Manage brand positioning, guidelines and tone of voice; develop annual brand and trade marketing plans and budgets

• Approve packaging, POS and campaign artwork; brief designers

• Develop trade marketing plans for key customers and channels; manage promotional calendars

• Set planogram, shelf, merchandising and price-display standards; run in-store activations and sampling

• Manage merchandising and promoter agencies, briefs and store audits

• Run post-promotion evaluations – uplift, incremental units, GP, cost and ROI

• Analyse sell-out, rate of sale and distribution data; prepare monthly reports

• Lead launch plans for new brands locally and internationally; review at 30/60/90 days

Required Qualifications

• Degree or diploma in marketing, business or commerce, or equivalent experience

• Minimum 5 years' FMCG marketing, incl. 3+ years trade marketing or brand management in SA retail

• Proven planning and evaluation of retail promotions with named customers

• Experience delivering POS, planograms and activations via agencies

• Strong Excel/Sheets sell-out analysis; budget management

• Valid driver's licence; based in Port Elizabeth and willing to travel nationally

Skills & Requirements

Brand ManagementTrade MarketingFMCGRetail ExecutionPromotion EvaluationPlanogramsPOS MaterialsIn-store ActivationsSell-out AnalysisProduct LaunchesBudget ManagementAgency Management