Marketing Manager (Residential Developments)

Stellenbosch Local Municipality, South AfricaFull-timeMid LevelOn-sitePosted 6 Oct 2026

Job Overview

A growing, dynamic Investment and Commercial Property Management firm in Stellenbosch is looking for its next Marketing Manager to develop and execute marketing strategies that generate qualified leads, build brand awareness and support sales targets across multiple residential developments.

A key component of the role is engaging regularly with estate agents to gain market intelligence, identify target buyer segments, understand market trends and ensure campaigns are aligned with buyer demand. You will plan and run launch campaigns for new developments, coordinate digital, social, print, outdoor and event marketing, manage budgets and creative output, and report on lead generation and conversion.

Ideal for a marketer with 3–5 years' experience who combines strong marketing expertise with excellent relationship-building skills and an understanding of residential property markets. Onsite role.

Key Responsibilities

• Develop and implement marketing strategies for residential developments and plan launch campaigns for new developments

• Coordinate digital, social media, print, outdoor and event marketing; manage marketing budgets

• Create marketing materials, brochures, ads, presentations, reels and promotional content; ensure brand consistency across developments

• Plan, manage and optimise campaigns across Google Ads, Meta and other social platforms; oversee website content and performance

• Build strong relationships with estate agents, agencies and sales partners; hold regular meetings to gather buyer, affordability, competitor and market-trend feedback

• Translate agent insights into targeted marketing initiatives; support agents with materials, training and launch presentations

• Manage multi-channel lead generation; track lead quality, source effectiveness, cost per lead and conversion

• Report on campaign performance and market intelligence and recommend improvements to marketing and sales outcomes

Required Qualifications

• 3 to 5 years' marketing experience (per listing)

• Strong marketing expertise across brand, content and lead-generation marketing

• Hands-on digital marketing experience incl. Google Ads, Meta and website content management

• Understanding of residential property markets and buyer segments

• Excellent relationship-building skills with estate agents and sales partners

• Budget management and performance-reporting capability

Skills & Requirements

Marketing StrategyBrand MarketingLead GenerationResidential Property MarketingCampaign ManagementGoogle AdsMeta AdsSocial Media MarketingContent CreationAgent Relationship ManagementMarket IntelligenceMarketing Budget ManagementMarketing Analytics & Reporting